01
Interactive Configurator
3D Interior Design
Clients explore, customize and fall in love with the project before it even exists. Deal closed in the showroom.
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Professional 3D Visualization Luca Sorrusca
Your clients want to see before they buy. I create photorealistic renders and interactive 3D configurators that transform your projects into concrete sales.
Why Choose Me
Your project deserves to be seen
Your clients decide in seconds. A professional render communicates quality, reliability and value of your work before a single word. I help you present projects that convince and sell.
What You Get
Archviz
Photoreal renders and animations to showcase interiors and products with believable lighting, materials, and atmosphere. Ideal for faster approvals, client presentations, and marketing content.
Real-time / configurators
Real-time interactive experiences to explore options (materials, finishes, colors, layouts) during meetings or in showrooms. Great for sales and design validation, reducing uncertainty and iteration cycles.
VR/VR standalone
Immersive walkthroughs that let clients 'step into' a space or product—perfect for trade fairs, meeting rooms, or showrooms when the space doesn't exist yet. Increases engagement and decision clarity.
Camera tracking/Videomapping
Brings 3D into the physical world: CG integration into live footage via camera tracking, or content designed for projection onto real surfaces (projection mapping). High-impact solutions for commercials, events, and installations.
How I Can Help
Faster project approvals
If you want to reduce uncertainty and revisions, I create visuals and variations that make decisions immediate across materials, lighting, and layout.Deliverables: final high-resolution images + comparison of 2–6 variations + (optional) short video.
Selling products and collections with variations
If you need to showcase finishes and combinations without multiplying prototypes, I produce scalable content for catalogs and commercial presentations.Deliverables: product image pack + finish/color variations + (on request) reusable scenes/assets.
Interactive presentations for showrooms and meetings
If you want to decide and sell in real time, I build interactive scenes to explore options during presentations.Deliverables: PC interactive demo with variant switching + demo video + optimized materials/assets.
Immersive experiences for trade fairs and events (VR)
If you want to engage and stand out, I bring the project into VR with immersive walkthroughs, including standalone headsets.Deliverables: ready-to-use VR experience + quick setup instructions + shareable teaser video.
3D integration into live footage
If you have real footage and want to add 3D elements credibly, I handle camera tracking and integration.Deliverables: final clips ready to use + (if needed) project files + web/social versions.
videomapping
I create 3D content for projection mapping, designed around the real geometry: composition, timing, and cuts are tailored to match the surface and enhance it.Deliverables: master video + loop(s) + previz/preview + exports in the agreed formats/resolutions.
02
Photorealistic Render
Residential Kitchen
The client approved the project at the first meeting. A render is worth more than a thousand words.
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03
Corporate Assets
3D Asset Library
Ready-to-use 3D models for your digital catalog. Consistent quality, reduced time, optimized costs.
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04
Experimentation
Visual Research
Where ideas are born. Continuous experimentation to bring innovative solutions to client projects.
View projectWhat I offer
3D Visualization for Interior Design
I develop scenes and camera angles designed to clearly communicate layout, proportions, and atmosphere.
Photoreal Rendering & Animation
Photoreal images and videos for presentations and marketing, with careful attention to materials, lighting, and visual consistency.
Interactive & Real-time Experiences
Real-time solutions to explore variations and options live (ideal for meetings, sales, and fast design validation).
VR / Standalone VR Experiences
Immersive walkthroughs for showrooms and trade fairs, including standalone headsets, to present spaces and products in an engaging way.
Asset & Material Development
Creation and optimization of assets and PBR materials, structured for consistency and reuse in catalogs and scalable production pipelines.
Support for Presentations & Design Validation
Targeted visuals and tests to reduce uncertainty: variant comparisons, lighting/material checks, and preparation of presentation assets.
CG Integration into Live Footage & Camera Tracking
Integration of 3D elements into real footage through camera tracking and compositing, for credible and consistent video content.
Projection & Real-surface Integration (Projection Mapping)
Production of 3D content for installations and mapping, including previz and adaptation to the space/surfaces.
3D Models for Physical Production & Prototyping
Preparation of clean, production-ready models for prototyping/manufacturing, with attention to geometry and export requirements.
PBR Materials
Creation of realistic, optimized PBR materials (albedo/roughness/normal, etc.) to ensure consistent, believable results in both rendering and real-time.
How I work - Roadmap
1
Brief + materiales
CAD files, references, moodboard, measurements
2
Scene setup
camera angles, base lighting, layout)
3
Lookdev
materials, details, atmosphere
4
Review
1–2 rounds with clear feedback
5
Delivery
final formats + optimized versions
Let's Start